Attract · Marketing, content & reviews
Amplify
Amplify runs your marketing every month: four posts, one client newsletter, a campaign landing page and a review and referral program. Written in your voice, compliant with the advertising rules that apply to your profession, and approved by your practitioner before anything goes out. You stay the expert; we keep you visible.
PricingA$1,900 setup · A$690/month
What Amplify is
A solution we build and run, not software you subscribe to.
Configured for your practice
Amplify is a managed marketing service, designed around your workflow and approval points during solution design.
Built on proven tools
We use established third-party tools, preferring ones you already pay for. Typical stack: Canva or Figma · Meta Business Suite or Buffer · Mailchimp or Brevo · Google Business Profile · landing page builder.
Run and improved monthly
The monthly fee covers running, monitoring and improving it, and the third-party tools we operate for you, unless your proposal says otherwise.
The problem
Your best marketing asset is the clients you already helped, and nobody is talking to them.
Built for practices with uneven enquiry flow, few Google reviews and a past-client list nobody emails.
Sound familiar?
Signs you need Amplify.
- Fewer than 50 Google reviews
- Last post or newsletter more than 30 days ago
- Past clients never contacted after their matter closes
- Almost all work comes from word of mouth
What it does
What Amplify runs for you.
Monthly content
Four posts a month for LinkedIn, Facebook and Instagram, written for the practice areas you actually serve.
Client newsletter
One email a month to past and current clients who agreed to hear from you.
Campaign landing pages
A focused page for a service or an intake, with a booking link that feeds Frontdesk.
Reviews and referrals
Happy clients are asked for a Google review at the right moment, and past clients are invited to refer.
Google Business Profile
Audited, completed and kept current, so people searching locally find you.
One approval batch
Your practitioner reviews the whole month in one 15-minute sitting before anything is published.
How we build it
Live in about four weeks.
- 01
Voice, content pillars and 90-day calendar; Google Business Profile audit
- 02
Newsletter template and first campaign landing page
- 03
Review request and referral flow connected to the CRM
- 04
First month written, approved and scheduled
How it runs
What happens every month.
- 01
Month’s content drafted
- 02
Practitioner approval batch
- 03
Newsletter sends
- 04
Review requests to closed, happy clients
- 05
Report: reviews, enquiries, opens, referrals
Where your practitioner decides
Guardrails, built in.
Matterline does not provide legal advice or immigration assistance. Your qualified practitioners give all advice.
- RuleNo outcome or timeframe claims
- RuleRegistration details on promotional content
- RuleEmail only to people who consented (Spam Act)
- RuleGenuine testimonials only
Getting started
What we need from you
- Logo, colours and photos
- Practitioner bios and registration numbers
- Service list by practice area
- Past-client list with marketing consent
- Google Business Profile and social access
What you’ll measure
- New Google reviews
- Enquiries from content and landing pages
- Newsletter open and click rate
- Referrals received
Exact tools and integrations are confirmed during solution design. What we can connect depends on each system’s API, your subscription tier and the access you grant.
Questions practices ask
Straight answers.
We tried an agency and it didn’t work.
We only work with legal, immigration and professional services practices, so content is specific, and every piece is approved by your practitioner.
Marketing feels like a compliance risk.
Registration details on every promotion, no outcome claims, and nothing publishes without sign-off.
We don’t have time to approve content.
One 15-minute approval batch a month. We do the rest.
Do you make claims about outcomes?
Never. No outcome or timeframe claims, registration details on promotional content, and genuine testimonials only.
Amplify pricing
Prices in AUD, excluding GST. Bundle with Frontdesk, Closer and Connect in the Growth Suite to save on setup.
Start with a Practice Diagnostic.
A few short questions, then a free 30-minute conversation. You’ll leave knowing what’s worth connecting or automating first.