Capture · 24/7 lead intake & speed-to-lead
Frontdesk
Frontdesk responds to enquiries on WhatsApp, your website and social channels within seconds, at any hour. It collects the details, asks your screening questions, routes the lead to the right practitioner, books the consultation and follows up until they do. It never gives immigration advice. It hands over.
PricingA$2,900 setup · A$490/month

What Frontdesk is
A solution we build and run, not software you subscribe to.
Configured for your practice
Frontdesk is a configured enquiry assistant and intake workflow, designed around your workflow and approval points during solution design.
Built on proven tools
We use established third-party tools, preferring ones you already pay for. Typical stack: WhatsApp Business Platform via provider · Make · LLM API · website chat widget · Calendly or Outlook · practice CRM.
Run and improved monthly
The monthly fee covers running, monitoring and improving it, and the third-party tools we operate for you, unless your proposal says otherwise.

The problem
The 2 am enquiry goes to whichever practice replies first.
Built for practices whose enquiries arrive on WhatsApp, web and social at all hours and wait hours, or days, for a reply.
Sound familiar?
Signs you need Frontdesk.
- First reply takes longer than an hour
- WhatsApp lives on one staff member’s phone
- Web forms land in a shared inbox
- Missed calls are never returned
What it does
What Frontdesk runs for you.
WhatsApp, web and social
One assistant answers on WhatsApp, your website chat, Facebook and Instagram.
Your screening questions
Asks the questions your practice uses for each practice area, the same way every time.
Routing and booking
Sends each lead to the right practitioner and books the consultation into their calendar.
Missed-call text-back
A missed call gets a text within a minute, with a link to continue the conversation.
Follow-up until booked
Polite reminders to people who started but didn’t book, within WhatsApp’s rules.
Morning digest
Your team starts the day with a clean summary of every overnight enquiry.
How we build it
Live in about four weeks.
- 01
Meta verification, WhatsApp Business account via provider; conversation design
- 02
Flows, knowledge base, routing, booking and missed-call text-back
- 03
Testing on de-identified scenarios, including “am I eligible?” traps
- 04
Go-live, staff training and handover
How it runs
What happens every month.
- 01
Alert monitoring for failed messages and handovers
- 02
Sample review of 10 conversations
- 03
Knowledge base and FAQ update
- 04
New WhatsApp templates submitted for approval
- 05
Report: response time, bookings, after-hours share
Where your practitioner decides
Guardrails, built in.
Matterline does not provide legal advice or immigration assistance. Your qualified practitioners give all advice.
- RuleNo eligibility assessment or advice
- RuleTells clients they are talking to an assistant
- RulePrivacy notice and consent at the start of every chat
- RuleWhatsApp Business rules: opt-in, 24-hour window, approved templates
Getting started
What we need from you
- WhatsApp Business number and Meta business verification
- Website access for the chat widget
- FAQs and screening questions per practice area
- Practitioner calendars and routing rules
- CRM access for lead creation
What you’ll measure
- Median first-response time
- Enquiry-to-booking rate
- Share of leads after hours
- Consultation no-show rate
Exact tools and integrations are confirmed during solution design. What we can connect depends on each system’s API, your subscription tier and the access you grant.
Questions practices ask
Straight answers.
Bots feel cold.
It speaks in your voice and hands to a person whenever the client asks or the question needs judgement.
What if it gives advice?
It is scripted never to assess eligibility. Advice questions are handed to your practitioner, every time.
We already have a receptionist.
Frontdesk covers nights, weekends and peaks, and gives your receptionist a clean summary of every lead.
Will clients know they are talking to an assistant?
Yes. Frontdesk says so at the start of every conversation and hands to a person whenever the client asks.
Frontdesk pricing
Prices in AUD, excluding GST. Bundle with Frontdesk, Closer and Connect in the Growth Suite to save on setup.
Start with a Practice Diagnostic.
A few short questions, then a free 30-minute conversation. You’ll leave knowing what’s worth connecting or automating first.